Innovative card issuance at Aruba Bank
Aruba Bank is not only Aruba's oldest bank but also a bank focused on providing the best possible banking experience. The bank considers innovation as one of its core values and continuously strives to bring customer satisfaction to a higher level by developing new ideas, products and services. Smart EMV card personalization and convenient product combinations on Aruba Bank’s payment cards are a practical example of this ambition.
Delivered:
- EMV-chip card issuance solution
- Card printers and embossers
- Dual-interface debit cards
Challenges and growth with EMV chip cards
Whether a bank starts with EMV chip card for the first time or is already an experienced issuer, the process involves many challenges. Cost, productivity, compliance and security are always critical issues in this process. But the issuance of EMV debit and credit cards also offers growth opportunities. Customers appreciate the fast, uncomplicated issuance of these cards and above all the ease of payment.
Flexible in-house services
With our ready-to-use software solutions, Aruba Bank has simplified the entire EMV issuance process including data preparation, key management, personalization scripts and post-issuance management. Supplemented by in-house personalization capabilities in the form of Datacard desktop card printers and embossing machines, Aruba Bank introduced a highly flexible, cost-efficient service that is valued by its customers.
Debit cards with unique payment convenience
Aruba Banks’s strive for innovative products also reflected in the functionality of its payment cards. Many customers of the bank travel frequently to Europe and the United States. In order to make debit payments possible on both continents, customers must be able to use both the Maestro and Mastercard networks. For this purpose, Aruba Bank developed a special dual-interface debit card that, in contrast to competitive products, supports both networks and offers customers a payment convenience that is matched by virtually no other bank.
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